Velocity Solutions and Ceto and Associates Partner to Identify Strategic Revenue Opportunities for Community Banks and Credit Unions


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FORT LAUDERDALE, Fla .– (BUSINESS WIRE) –
Velocity Solutions, LLC, the leading provider of revenue enhancement solutions for regional and community financial institutions, announced a strategic partnership with Ceto and Associates to help community banks and credit unions generate non-interest income, maximize product profitability and reduce revenue leakage through its competitive intelligence solution, Market Vue.

Ceto and associates provides profitability improvement solutions that help financial institutions by leveraging competitive intelligence and business intelligence to generate additional revenue streams, reduce specific cost structures across various business units, and improve the overall productivity, performance and efficiency of the organization. Ceto Market view The program focuses specifically on revenue generation, profitability and product design. Market View includes a review and analysis of over 360 areas of income from both sides of the balance sheet, including loans, deposits, and ancillary services for personal and business accounts.

Velocity Solutions offers a full line of revenue generating solutions for financial institutions. The Velocity Intelligent Platform® powers all of Velocity’s solutions, using artificial intelligence that delivers powerful analytics and generates revenue, loans, account holder engagement and non-interest income for financial institutions .

“There are a lot of synergies between our two organizations,” said Steve Swanston, executive vice president of Velocity Solutions. “Like Ceto and Associates, the Velocity team takes a truly consultative and holistic approach to our clients’ businesses, identifying immediate opportunities to ensure that banks and credit unions are as efficient and profitable as possible. to compete in today’s rapidly changing market.

“We have a great relationship with Velocity Solutions,” said Robert Monteith, senior vice president of Ceto and Associates. “Our core services certainly complement each other, as both companies use intelligence to help our clients generate smooth revenue streams. But, more importantly, we both provide essential services that help community banks and credit unions remain strong financial pillars in their communities, as they continue to support their local economies with jobs, philanthropy. , financial education and valuable banking products and services that enable consumers and businesses to thrive. ”

About Velocity Solutions, LLC

Founded in 1995 and serving the transaction accounts of over 30 million consumers and business owners, Velocity Solutions is the leading provider of revenue-generating solutions for community banks and credit unions. Our Velocity Intelligent Platform® powers all of Velocity’s solutions, using artificial intelligence that delivers powerful analytics and drives revenue, loans, account holder engagement and non-interest income to our financial institutions. clients. For more information, please visit myvelocity.com.

About Ceto & Associates

Founded in 1994 by Nicholas Ceto, Jr., Ceto and Associates is a highly respected and nationally recognized management consulting firm based in Atlanta, Georgia. Ceto and Associates specializes in working closely with banks and credit unions to develop and deploy solutions focused on increasing profitability through initiatives that maximize revenue, reduce expenses, and improve performance and efficiency. organizational efficiency. Our highly experienced consultants bring together a combination of product, industry, operations and project management expertise with one goal: to increase the profitability of our clients and improve the customer experience and shareholder value. . For more information, please visit ceto.com.

Beth planakis

Marketing Director

954-847-5812

[email protected]

Source: Velocity Solutions, LLC


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